Pricing and Market Access
Our pricing and market access offerings allow for taking decision maximizing access & identify price opportunities
Market Entry Strategy
Market entry strategy engagements help our clients take insightful decision for geographic expansion to sustain growth
Launch Excellence
Our launch excellence services allows for planning and implementation of vital activities
Portfolio Strategy
Portfolio Strategy allows for planning and implementation of vital activities for commercial success
Commercial Strategy
Our Commercial strategy engagements address the central questions of “where to play” and “how to win”
Pricing and Market Access
Our pricing and market access offerings allow for taking decision maximizing access & identify price opportunities
Pricing and market access for Commercial Optimization
- Access landscape including procurement, funding, drug registration and uptake.
- Key market trends and it’s impact on your business in short terms and long term.
- Characterizing influence opportunity for your product.
Stakeholder Engagement Strategies
- Identify key stakeholders and their roles and relative importance for your product.
- Mapping influence points within payer network.
- Stakeholder organization mapping.
- Communication strategy by stakeholder
- Innovative pricing strategies and access tactics.
- Value message generation.
Healthcare System Evolutions
- PMA market system review .
- Funding channel dynamics and evolution.
- Funding channel strategies by setting.
Market entry strategy
Market entry strategy engagements help our clients take insightful decision for geographic expansion to sustain growth
Opportunity Prioritization
- Country attractiveness and prioritization.
- Portfolio optimization.
- Stakeholders mapping.
- Forecasting and valuation.
Localization Opportunity Assessment
- Identify key benefits for localization and having a local manufacturing facilities.
- Develop high level P&L model and long-term forecast.
- Which stakeholders are involved in localization and develop detailed engagement strategy matching with company portfolio and pipeline.
- Identification and prioritization of potential targets or partners.
Entry Strategy and Implementation Support
- Entry model evaluation.
- Organization structure and commercial model
- Competitive intelligence.
Launch Excellence
Our launch excellence services allows for planning and implementation of vital activities
Market understanding and forecasting
- Develop market understanding for your product and key competitors
- Market forecasting for next 5 years and opportunity evaluation
- Patient epidemiology forecast including number or patients, % of diagnosed patients and treated patients.
Performance measurements
- Performance diagnostic
- Brand excellence framework
- Super KPIs framework
Patient Journey and Referral Pathway
- Where do your target patient diagnosed and at which stage?
- Which specialty treat them and when do they refer them to other specialties and when?
- Which guidelines do physician follow and why?
Test Value Preposition
- Acceptance of KOLs for your new products
- Acceptable price range
- Estimated Rx. share
Portfolio Strategy
Portfolio Strategy allows for planning and implementation of vital activities for commercial success
Corporate Portfolio Strategy
- Market and Product Assessment.
- Portfolio optimization and diversification.
- Geographic footprints assessment.
- Forecasting and Valuation.
- Risks and scenarios analysis.
Asset and Franchise Strategy
- R&D attractiveness and prioritization for specific TA.
- Lifecycle strategy of key brands.
- Forecasting and Valuation.
Product Strategy and Valuation
- Therapy area assessment.
- Stakeholders’ engagement strategy.
- Forecasting and Valuation.
- Risks and scenarios analysis.
Commercial Strategy
Our Commercial strategy engagements address the central questions of “where to play” and “how to win”
New commercial models
- Regional, sub-regional and subsidiary infrastructure
- Capabilities overview
- Resource allocation and sizing
Implementation roadmap
Field Force optimization
- Field Force Diagnostics, sizing and Deployment
- How many reps do you need to reach your target?
- How to allocate you field force according to territory sale and workload?
Customer Relation Management
- Create a complete list of your target customer.
- Customer segmentation based on visit and sales scores.
- HST (Hospital Segmentation and Targeting)
